Giannis Antetokounmpo is one the NBA's most exciting young stars. With an All-Star nomination in 2017, I thought it was time Giannis had a strong brand identity in place. Looking to his Greek and Nigerian heritage, the brandmark is inspired by ancient greek fretting patterns, and traditional Nigerian mark making. Tying in his love for football, Ive also explored some story telling narratives for the rollout of the identity.
Studio: Jase Client: Self initiated (in no way is this project affiliated with / officially commissioned by nike or Giannis)